Michelle Carvajal

2021 Launch Entrepreneur


Naya in the ancient Andean language Quechua means “desire” or “longing”. This is the very essence of Michelle’s project, which emerges from the desire and longing to raise Naya’s voices for diversity and inclusion, tolerance and understanding of the richness of a multicultural society.

NAYA’s aim is to support Ecuadorian artisans and local communities to share with the world unique crafts, embroidery, and textiles that embody the living history of the Andean region.

Naya’s products are handmade by the indigenous people who have passed down their craft for decades and continue using traditional weaving techniques learned from generation to generation. Honouring this, Naya strives for fair and sustainable value chains and an overall improvement in the livelihood of our artisans.


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